Jean Paul Gautier founded his own ready-to-wear in Paris in 1977 and by 1980 was unequivocally the force behind the term avant-garde throughout the 1980s. His technical brilliance and innocative tailoring was always humorous, clever, and extremely showy! His designs, like Galliano's, are often historically derivative. Most noted for his corsets as outwear which were immortalized by Madonna onstage during her World Tours in the 1980s through the early 1990s.